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Business Idioms connected to fish

Fish have been a vital source of food throughout human history and are a very important part of many cultures’ cuisine. This has led to numerous fish-based idioms. Here are 10 that you will definitely hear in the British English workplace!


1) bigger fish to fry

Meaning: a reference to having more important things to do than what one is doing or than what is proposed

Example: “Yes it’s disappointing that Bob has resigned but the truth is we’ve got bigger fish to fry!” 

2) big fish

Meaning: an important or influential person in a company 

Example: ” We need to be 100% alert and punctual tomorrow morning, a big fish from Head Office is making a surprise visit to the branch!”

3) big fish in a small pond

Meaning: an important or influential person on a small scale, such as in a small company/organisation

Example: “Well, I’m the Managing Director here but to be honest, I’m just a big fish in a small pond, we’re not a big company!”

4) cold fish

Meaning: a person who does not exude friendliness or show emotions

Example: “I’ve just met the new CFO. He’s such a cold fish! I’m not looking forward to working with him”

5)  fish around

Meaning: investigate something discreetly and indirectly

Example: “Mary, can you fish around and try to get some more information about this potential Chinese investor?”

6) fishing for compliments

Meaning: encourage someone to say something favourable about you without asking directly

Example: “The problem with John is that he’s always fishing for compliments, particularly when the boss is around!”

7) as slippery as an eel

Meaning:  someone who cannot be trusted, a trickster ( an eel is very slippery!) 

Example: You can never get a straight answer out of David, he’s as slippery as an eel!”

8) fish out of water

Meaning: a reference to a person who feels awkward or uncomfortable because he or she is in an unfamiliar environment

Example: “Since she arrived in London from the Paris office, Lucy’s like a fish out of water, very uncomfortable and unsettled” 

9)  like shooting fish in a barrel

Meaning: a reference to something that is extremely easy to do, based on the idea that fish swimming in a barrel rather than in open water make for an easy target

Example: “Its going to be easy to grow the European market with our reputation and resources, it will be like shooting fish in a barrel!”

10) Red herring

Meaning: something that misleads or distracts from the real problem or important question.

Example: “I think the focus on customer service is a red herring, the real problem is that we are 40% below budget! 


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23rd December 2024